General Manager

Posted 4 days ago

  • Blankenberge, West Flanders
  • Belgium
  • Permanent, Full-Time
  • Leisure & Fitness
  • 75,000 - 80,000 per Annum
  • Car+bonus

Salary: €75.000 - €80.000 + car + bonus and much more

Start: ASAP

Languages: Flemish, English

Location: Blankenberge

My client is looking for a General Manager who can lead the day-to-day operations and strategic development of a major attraction park located in Blankenberge.

This dynamic leadership role requires a commercially minded, people-oriented professional with the ability to inspire teams, drive guest satisfaction, and maintain strong external relations.

The ideal candidate combines operational excellence with hands-on leadership, marketing insight, and a deep understanding of guest experience.

Key Responsibilities

  • Provide strong leadership and guidance to department heads and frontline teams, ensuring operational efficiency and a motivating work environment.
  • Oversee all park operations including safety, maintenance, guest services, retail, and F&B, ensuring compliance withhealth & safetyandoperational governancestandards.
  • Develop, implement, and monitorstrategic business plansaimed at driving profitability, attendance, and brand positioning.
  • Act as spokesperson and official representative of the park, liaising withmedia,local authorities,tourism partners, and other external stakeholders.
  • Collaborate with marketing teams todesign and execute promotional campaigns, seasonal events, and brand initiatives to enhance visibility and guest engagement.
  • Champion continuous improvement and innovative guest experience strategies to strengthen visitor satisfaction and loyalty.
  • Manage budgets, financial performance, and resource allocation in line with commercial goals and group standards.
  • Ensure effective communication, coaching, and professional development across all operational levels.

Candidate Profile

  • Proven leadership experience in a comparable role within theattractions, hospitality, tourism, or leisure industry.
  • Strong interpersonal and communication skills, with professional presentation and media confidence.
  • Demonstrated experience inmarketing collaboration, campaign development, and service innovation.
  • Solid operational understanding ofhealth & safety regulations,guest service standards, andfacility management.
  • Strategic thinker with acommercial mindset, analytical capability, and sound decision-making under pressure.
  • Empathetic leader who provides structure, motivation, and clear direction to multidisciplinary teams.