General Manager
Posted 4 days ago
General Manager - “Premium fitness”
Location: London
Salary: £50,000 - 60,000+
Are you commercially sharp, highly accountable General Manager who wants to take ownership of a premium fitness club and lead it to strong operational and financial performance.
This is a strategic, yet hands-on leadership role for someone who can balance top-line growth with day-to-day execution. You’ll be responsible for the full club, leading teams, driving sales, improving processes, and ensuring exceptional member experience at every level.
Role
- Overall responsibility for club performance, operations, and standards.
- Growth across all revenue streams, with a strong focus on membership and PT income.
- Team performance, accountability, and development.
- Member satisfaction, retention, and service quality.
- Sales performance and target setting.
- Financial management, forecasting, budgeting, and P&L delivery.
Day to day
- Recruit, train, coach, and develop a high-performing team.
- Set clear expectations, monitor performance, and drive accountability.
- Review systems, reporting, and processes to improve efficiency.
- Work closely with sales leadership to support growth and incentive schemes.
- Analyse financial and operational data, identify trends, and take corrective action.
- Maintain a safe, compliant, and well-run working environment.
- Ensure all HR, legal, and health & safety requirements are met.
What They want
- Strong GM or senior leadership experience in high-end fitness or hospitality.
- A proven ability to grow revenue and improve club performance.
- Experience setting targets, analysing results, and reporting to founders or senior leadership.
- A sales background is essential.
- Commercially minded, process-driven, and highly organised.
- Confident leading people, driving standards, and making decisions.
- Entrepreneurial, self-disciplined, and solutions focused.
For more details on roles in Fitness, Leisure or Visitor Attractions contact david@corecruitment.com or Call David Allen on 02077902666
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