Director of Digital
Posted 3 months ago
Director of Digital
London
Up to £110,000
This is a senior digital leadership role responsible for the full digital ecosystem and transformation strategy. This role is more commercially focused with full P&L responsibility and a strong emphasis on digital transformation, innovation and revenue growth.
The role:
- Define and lead the long term digital vision aligned with business goals
- Own the end-to-end digital roadmap across CRM, loyalty and eCommerce
- Take full accountability for digital revenue, acquisition costs and customer lifetime value
- Lead the digital product and technology ecosystem, including CRM and customer experience
- Embed a strong data-driven culture to inform strategy and decision making
- Build and scale the digital team while acting as the key digital advisor to senior leadership and the board
Experience:
- Proven experience leading digital transformation and defining digital strategy at a senior level
- Experience working within fast-paced, multi-site consumer environments, ideally within retail, hospitality, or premium brands
- Strong commercial experience with P&L ownership, managing digital revenue, acquisition costs and customer lifetime value
- Experience overseeing CRM, loyalty programmes and eCommerce platforms within a complex digital ecosystem
- Demonstrated ability to use data and analytics to drive growth, innovation and customer experience improvements
- Senior leadership experience advising executive teams and building high performing digital teams across marketing, product and technology.